Customer retention is vital for any business in the world.

In order to sustain your business and continue making profits, you need your customers to fall in love with your business. You need them to keep coming back. You need them to tell all their friends and family members about you.

More and more businesses are investing more time, effort and money into customer retention plans and programs. If you want to get onboard, you’ve come to the right place. We’ve put this guide together to help everyone and anyone understand customer retention and apply it to their business.

Best of luck – we hope you find this guide valuable. For any input or feedback, feel free to email me at gowri@eber.co