Lucky Wheel is part of Eber's Engagement pillar. It adds interactive, chance-based mechanics to your loyalty program, giving members a reason to participate, return, and spend, with every spin.
Built to handle flash campaigns, daily activation mechanics, and seasonal events, without engineering overhead on your side.
An intuitive web-based interface that works across mobile and desktop. No app download required from your members.
Match your brand identity completely. Fonts, colours, copy, and imagery are all customisable so the experience carries your brand, not ours.
Handle thousands of concurrent players during flash campaigns without slowdowns or reliability issues at peak.
Give out points, digital vouchers, or campaign-specific rewards. Outcomes feed directly into your loyalty program automatically.
Set win/loss odds, play limits, reward types, and expiry windows with precision. You control the economics of every game.
Track game engagement, reward redemption, and member growth live from your Eber dashboard. See what is working as it happens.
Lucky Wheel sits inside Eber's Engagement pillar, so every spin, reward, and participant is connected to your member database, your Playbooks, and your analytics in one place.
A winning spin can issue points, trigger a Playbook, or unlock a tier upgrade automatically. No manual follow-up. No disconnected spreadsheets.
Each use case maps to a different stage of the member journey, from first interaction to ongoing habit.
Give every new member a free spin or gift-box open on sign-up. Reward data collection (name, phone, birthday) with a chance to win, and make the first interaction with your brand one they remember.
Offer one free spin per day to give members a reason to open your Customer Site or visit your outlet. An effective daily habit mechanic for coffee chains, retail, and quick-service brands.
Run limited-time games tied to holidays or store milestones. High-urgency prizes and a short play window create the conditions to re-engage dormant members before they lapse for good.
Secret Recipe launched a Spin & Win campaign using Eber's Lucky Wheel to bring more members through the door and give existing members a reason to keep coming back.
