### Highlights
- Strengthen loyalty by sending personalized messages at meaningful customer moments
- Save time with automated, event-driven communications
- Improve retention by re-engaging inactive members with timely reminders
- Boost relevance by tailoring messages to specific customer segments
### Overview
Campaign Bot makes customer engagement easier by automating communications based on key events and behaviors. Instead of relying on manual outreach, businesses can schedule personalized messages that trigger automatically for birthdays, anniversaries, or periods of inactivity. These timely messages help welcome new members, re-engage lapsed ones, and maintain ongoing communication without additional effort.
Messages can be sent through Email or SMS and customized with existing templates, ensuring consistent branding while staying relevant to different customer segments. By combining automation with personalization, Campaign Bot helps businesses strengthen relationships, drive repeat activity, and foster long-term loyalty in an efficient and scalable way.
### Core Components
- Event-Based Triggers: Define conditions such as birthdays, anniversaries, or inactivity periods
- Automation Engine: Deliver messages automatically based on customer actions or timelines
- Message Channels: Support for Email and SMS delivery
- Template Customization: Adapt pre-designed templates with personalized content
- Segmentation Controls: Target specific customer groups with tailored campaigns
