Enter your numbers below. We'll show you a conservative estimate of your revenue uplift and retention value — based on real loyalty benchmarks, adjusted for reward costs.
Your business
Unique customers who transact per month, per outlet
Average spend per visit, in your local currency
Industry benchmarks auto-filled. Adjust to match your expectations.
% of customers who sign up to your loyalty programme
How much more often loyalty members visit vs non-members
How much more loyalty members spend per visit
How many more customers return after joining loyalty
Your projected ROI
Estimated net gain — per outlet
conservative estimate after reward costs
Get this report + find out which Eber plan fits your business size and goals.
Estimates are per outlet, based on the inputs above. Not intended for multi-outlet or enterprise projections. A 35% conservative adjustment is applied to account for reward costs, redemption rates, and programme overhead. Actual results depend on programme design, reward structure, and execution quality.
Loyalty benchmarks
The calculator uses real loyalty programme benchmarks. Select your industry to see what's typical — and what's possible.
F&B brands see the strongest loyalty ROI because purchase frequency is naturally high. A small lift in visit rate compounds quickly across thousands of monthly transactions.
Enrolment rate
30%
of customers join
Visit frequency lift
+20%
members visit more
Avg spend lift
+15%
per visit
Retention lift
12% more
customers return
Retail loyalty programmes excel at increasing basket size and reducing churn. Members tend to consolidate spending with brands they're enrolled in, reducing price comparison behaviour.
Enrolment rate
25%
of customers join
Visit frequency lift
+15%
members visit more
Avg spend lift
+12%
per visit
Retention lift
10% more
customers return
Hospitality loyalty drives higher spend per stay and direct booking behaviour — reducing reliance on OTAs. Members tend to book earlier and stay longer than non-members.
Enrolment rate
40%
of customers join
Visit frequency lift
+10%
members return more
Avg spend lift
+18%
per stay
Retention lift
15% more
guests return
Membership clubs see the highest enrolment rates since joining the programme is often tied to club access itself. Spend and frequency lifts are strong due to the community and exclusivity effect.
Enrolment rate
70%
of customers join
Visit frequency lift
+25%
members visit more
Avg spend lift
+20%
per visit
Retention lift
20% more
members stay
Benchmarks based on published loyalty industry research across Southeast Asia F&B, retail, and hospitality sectors. Actual results vary by brand, programme design, and execution quality.
Definitions
Not sure what to enter? Here's a plain-English guide to each input.
Monthly unique customers
The number of individual customers who make at least one purchase per month. Count heads, not transactions — if one customer visits 3 times, they count as 1.
Avg transaction value
The average amount spent per visit or purchase. Take your total monthly revenue and divide by total number of transactions to get this figure.
Avg visits per customer / month
How many times the average customer transacts in a month. A café customer visiting twice a week = 8×. A retail customer buying once a month = 1×.
Loyalty enrolment rate
The share of your customers who sign up to your loyalty programme. Typically 20–40% for F&B and retail, higher for membership-based businesses.
Retention improvement
How many more customers return after joining your loyalty programme. A 12% improvement means 12 out of every 100 customers who would have left, now come back.
Conservative adjustment
A 35% reduction applied to the gross uplift to account for loyalty reward costs, redemption rates, and programme overhead — giving you a realistic net estimate, not a best-case scenario.
See how Eber helps your business build loyalty, reduce churn, and grow repeat revenue. Get in touch and our team will reach out to you.
