The ‘Pay More, Get More’ Credit & Gift Card Strategy | Eber Webinar
On-demand webinar Free to watch

The ‘Pay More, Get More’ Credit & Gift Card Strategy

Unlock the secret to building repeat customers with credit-based campaigns that outlast discounts. Discover why paid loyalty works, and how to build value stacks that retain customers and drive recurring revenue.

  • On-demand webinar
  • Hosted by Eber
  • Lessons from APAC brands
In this webinar
Free to watch Masterclass

Credit ecosystem

Credits that reinforce repeat purchases

Breakage

10–35% that keeps margins safe

Automation

Via CRM, POS and APIs

Four credit tactics

For 20%+ higher LTV

About this webinar

Turn gift cards and credits into a profit-driving loyalty system

This masterclass breaks down how brands across APAC are redefining gift cards and credits not as seasonal perks, but as profit-driving loyalty systems. Learn how to plan campaigns that deliver 20%+ higher customer lifetime value, create future spending behaviors, and turn gift cards into customer acquisition engines.

The shift

  • Treating gift cards as seasonal perks and leaning on discounts that don’t last
  • Running credits as a loyalty system that locks in future spending and keeps customers coming back

The value stack

From the webinar's framework

The more customers prepay, the more bonus credit they getAn illustration: each step up in prepaid value unlocks a bigger bonus, so customers commit spend up front and come back to use it.
Prepaid by the customer Bonus credit See the key takeaways
Key takeaways

What you'll take from the session

Five ideas for turning gift cards and credits into repeat revenue, from building the credit ecosystem to protecting margins and creating VIP moments.

  • Build a credit ecosystem

    Build a credit ecosystem that reinforces repeat purchases.

  • Keep margins safe with breakage

    Tap into 10–35% breakage to keep margins safe while delighting customers.

    10–35% breakageCredit that’s sold but never redeemed
    Delighted customersBonus value that feels like a reward
  • Automate every campaign

    Automate campaigns via CRM, POS and APIs, with no manual effort needed.

    CRM POS APIs
  • Apply four credit tactics

    Learn four credit tactics that consistently drive 20%+ higher LTV.

  • Make credits feel VIP

    Turn credits into a VIP experience your customers love coming back for.